The Marketeer and the Something
Why am I just hearing about this? It’s very high concept in my opinion. There needs to be more word of mouth about this.
SomethingStore.com (not to be confused with SOMETHING DOT COM 
)
Okay, so this post will be a short little cop-out attempt to get myself to actually start doing this again. Even though it’s purely for myself, I think it’s a good mental exercise.
So. SomethingStore.com. If you’re at all familiar with Woot.com, and their Woot-Off, you may know of the Bandolier of Carrots. Blinged Out Cabbage. Beverage of Choice. I’m talking about their famed and elusive Bag O’ Crap. The concept being the Bag O’ Crap is simple. You pay $1 for a bag up to a maximum of three bags. What’s in the bag? Crap. You don’t know. Could be something fancy (I recall hearing about a nice stereo system). Could be as advertised (read: crap); I think the oddest one I heard was 15 bags of Texas air, which is exactly what it says it is. Woot says that you’re going to get crap; in fact, they tell you to not even bother buying it because it’s going to be crap. But the fun of it is that it’s cheap and you just never know what you’re going to get from them. When the BOC comes up in a Woot-Off, their servers crash every time with people trying to get one.
Okay, so what does that have to do with that other thing about which I was talking. SomethingStore.com. Sorta the same principal with a few key changes. Firstly, the cost for a Something is $10 apiece. Secondly, I think you can order up to 5 at a time. Thirdly, they give you things of good quality. From what I’ve read from reviewers of the site, all their items cost at least $20 apiece if not more. One even got an iPod shuffle. And I like that it’s free shipping.
It’s not a new concept, but it’s an interesting one nevertheless. So, in for three!
